Key Services
Branding,
User Experience Design,
Interface Design,
iOS Development,
Analytics,
Push Notifications
Platform
iOS
The Cato Institute approached us because they regularly used other apps we’ve built. They were hoping to find a better way to distribute their audio content. Before Savvy, they were asking their audience to subscribe to a number of podcasts in different places. Our goal was to help listeners access this content with a single app install. By understanding the mindset of Cato’s non-technical audience, we decided to create a very visually-driven experience that would allow people to listen to episodes even without subscribing to anything.